While the market for cultivated fish is present, fish farms across Nigeria do not not have the capacity to regularly and efficiently feed their fish when their ponds are filled to capacity. We have found that most farms have between 40% to 65% redundant capacities.
Farmers make a fixed deposit per bag of feed with an understanding to pay the balance at the end of the cultivation period. This allows the farmer to raise more fish using the same money that would have been spent on normally full-priced bags. Couple this blue ocean strategy with the effectiveness of our feeds, farmers enjoy faster growth and a higher return on investment.